According to a press release, Brunei Halal Product Marketing Officer, Joanne Hou said, "Our sparkling juices are quite popular and many are interested in purchasing or becoming a distributor for our products."
In a seminar on promoting Brunei, Melline Jaini the Brand Marketing Executive, reiterated that Brunei Halal's competitive advantage rests upon its sound religious and economic objectives, which will see the brand expanding into a lifestyle range of food, meat and poultry, to pharmaceuticals and cosmetics in the near future.
The Brunei Promotion Seminar received positive responses with the message of Brunei Halal's complete assurance in delivering 100 per cent Halal and quality supply of products to the global marketplace. The Brunei Halal developments worldwide can also contribute significantly to the key objectives of Brunei - to front the diversification of the economy away from an oil-based economy, as well as enterprise development for the people of Brunei.
"We try to accommodate those who visit our booths, be it for information or business opportunities. This is also an exercise for the brand, which is already viewed as synonymous with quality produce and benchmarking global standards for Halal," added Melline Jaini.
The 8th CAEXPO runs from the Ocotber 19-27 and is an annual event. Brunei Halal will be present throughout the expo. ~ Courtesy of Borneo Bulletin.